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news & ideas

News and musing on green building, healthy home ventilation and of course AirScape — straight from our own chief Airscaper, Neil Smith, PE

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Our 2007 Customer Survey

The results are in from our latest AirScape customer survey, and the numbers this year are even BETTER than last year.

First off, we had a response rate over 25%, which our marketing guys tell me is nearly unheard of. That tells us people are engaged with their AirScape fans. That’s a good sign for us and a good sign for the green zeitgeist.


Here’s some highlights:

  • over 85% are “thrilled” or “very satisfied” with their AirScape

  • over 80% say it “absolutely” enhances the enjoyment of their home

  • just 4% said they would NOT install another one if they moved

  • over 90% rated our customer service as “good” or “excellent”

  • 93% said installation went “very quick and easy” or “pretty well – no major problems”

  • 94% have demonstrated their AirScape to others—half of those have done demos “often”

Anecdotally, one frequent comment we received is that—unlike many things these days—our product actually lives up to our promise. We take pride in our products and also in presenting them in a clear honest light; so it’s very gratifying to us that this type of straight-ahead marketing is both effective and appreciated in this over-hyped world we live in.

We’ve also pulled a HUGE pile of testimonials. In fact, there were so many that we couldn’t even get through them all. But we have posted scores of them from all over the U.S. —take a look—it’s one looong page…

Thank you to all our customers that participated in the survey!

Posted by Neil Smith on Mar 6, 2008